Remix styles the ultimate archival hero: the PUMA Speedcat

If we have learned anything from celebrity street style as of late, it’s that there has been a revival of the PUMA Speedcat. The return of the retro design was made positively clear with the sneaker’s sleek silhouette gracing the pavements of Paris Fashion Week earlier this year, whilst simultaneously being sported by modern fashion icons such as Dua Lipa and Emily Ratajkowski. Tiktok fashion forecasters and Instagram ‘It-girls’ have quickly taken notice of this archival hero, and the PUMA Speedcat is now the ultimate accessory to elevate an outfit.

Via Pinterest

Having transcended its motorsport origins for the fashion capitals of the world, the PUMA Speedcat’s Formula 1 past was not lost in its revival. Having delved into the archives, PUMA was once again inspired by the sleek lines and agility of racing cars when making the modern Speedcat. Think vibrant colours, premium materials, and of course, the signature ‘racer’ silhouette, and you have the ultimate blast from the past.

The comeback of the PUMA Speedcat may be attributed to the contemporary fashion trend of elevating an outfit with an ‘unexpected shoe.’ Made popular by stylist Allison Bornstein, more than ever, we’re seeing an ‘unexpected shoe’ become the star of an outfit. With street style icons pairing tailored trousers with jandals, and hiking boots with maxi skirts, there are no limits when it comes to styling the PUMA Speedcats. 

Channelling the energy of EmRata and Dua Lipa, Remix team members Monique and Georgia took the iconic PUMA Speedcats for a race around Ponsonby.

puma.com

 

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