Is this the end for Uber?
There aren't many apps we can truthfully say have changed our lives - besides Instagram - but Uber is such one. Replacing the need for stalking down the nearest taxi and being charged through the nose to get from Ponsonby to East Auckland, Uber is not only convenient, but cost effective when it comes to getting from A to B.
However, Uber is in the spotlight this morning for all the wrong reasons. The app hasn't been without it's fair share of issues in the past, such as claims of racial discrimination and unfair treatment of employees, but today #deleteUber is trending on Twitter for one reason: President Trump.
With protests breaking out all over the United States to contest Trump's immigration ban, taxi drivers in New York stated they would not be driving for one hour at JFK Airport out of solidarity with the protesters. The NYTWA took to Facebook to reinforce their stance on the matter:
An opportune moment to capitalise on the taxi strike? Perhaps so. Uber eliminated their surge pricing at JFK, which many viewed as a means to break the taxi strike.
Surge pricing has been turned off at #JFK Airport. This may result in longer wait times. Please be patient.
— Uber NYC (@Uber_NYC) January 29, 2017
The retweets that followed were aggressive to say the least, with many telling Uber to 'eat shit and die' after capitalising on what was a terrible situation.
Controversially, Uber CEO Travis Kalanick said he will work with Trump, stating 'We will continue to work with anyone in the world as long as they're about making transportation in cities better, creating job opportunities, making it easier to get around, getting pollution out of the air and traffic off the streets'.
With this in mind, will you be keeping the app? Comment below.