Take control of ageing with Shiseido’s groundbreaking new serum

With longevity trends on the upward incline, ageing is no longer something to fear but something we can now take control of. The pursuit of longevity isn’t just about living longer—it’s about living better. From biohacking to wellness routines designed to slow the ageing process, people are redefining what it means to age gracefully. 

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In the beauty world, this shift has sparked a demand for skincare that doesn’t just mask the signs of ageing but actively supports skin health over time. With Shiseido’s latest innovation, slowing visible signs of ageing is literally at our fingertips with their latest innovation and newest member to the Ultimune family. Meet Shiseido ULTIMUNE Power Infusing Serum, a cutting-edge formula designed to strengthen skin, slow the ageing cycle, and enhance the skin’s natural resilience.

At the core of this revolutionary formula is Power Fermented Camellia+, a patented technology that harnesses the antioxidant-rich power of Japanese camellia seeds. Through advanced bio-fermentation techniques, Shiseido has supercharged the amino acid content by 3.4 times, enhancing the skin’s ability to defend against ageing factors like dryness and environmental stressors. Clinically proven to deliver impressive results, the serum has demonstrated a rapid increase in radiance, firmness, and smoothness. 

Always leading the way in sustainability, Shiseido has gone even further by harnessing the full potential of the camellia plant—ensuring minimal waste while maximising its skincare benefits. The serum is also housed in a refillable glass container crafted from recycled materials, reinforcing the brand’s commitment to eco-conscious beauty. 

Available at Farmers and Life Pharmacy stores nationwide.