Smashbox 'Love Me' Launch

By Flora Cheng Smashbox has joined forces with world-renowned graffiti artist Curtis Kulig to bring street-style to our make-up bags in their latest limited edition collection ‘Love Me’. REMIX got invited to the intimate launch of the collection at Auckland’s Sofitel Hotel, where guests were treated to canapés, high tea and a seminar with Global Pro Lead Make-up Artist for Smashbox Lori Taylor. Using one of the two iconic Eye Palettes from the collection, Entice Me – a mix of icy pinks and cool blues – Lori demonstrated how we can step away from the traditional and wear a smoky eye with pops of different colours. She teamed it up with the jet-black liquid Love Me Paint Pen Eyeliner for a dramatic smokey eye. The silk-like Idolize Me blush was then brushed over the cheekbones for an instant warm and luminous glow. To finish the masterpiece and for a pout pop like a work of art Lori used the Love Me lipstick – a pantone match of Kulig’s signature red – one of the two newest colours in the Be Legendary collection. The Eye Palettes in the Love Me collection are created using a new special slurry formula which allows for twice the colour pigmentation and vibrancy. This formula results in creamy, textured colour palettes that shimmer without being too frosty, and glide on with high blendability.  Best of all both palettes can be worn two ways, either as a ‘dry’ natural look for during the day, or dampen the tip of your brush for a ‘wet’ sultry look at night. This partnership between Smashbox and Kulig is not only an innovative concept but it’s also one that spreads Kulig’s message that love is universal and relatable to any human being, anywhere in the world. Everything about Smashbox’s new Love Me collection is true to Curtis Kulig and his art, with bits and pieces of Kulig sprinkled throughout the collection. From the Paint Pen Eyeliner which mimics Kulig’s graffiti art pen, to the Be Legendary lipstick that matches the signature red used to create his Love Me mark, right down to the Eye Palettes being etched with the Love Me sign, this collaboration really does spread Kulig’s message of love. The limited edition 'Love Me' range is available at smashbox.com