Sporty, futuristic and eye-catching garments graced the runway of Louis Vuitton’s 2017 Cruise Collection.
Set at the Niteroi Contemporary Art Museum in Brazil, the runway collection encaptured the essence and dynamic feeling of Rio De Janeiro with bright accessories and bold prints. Industry insiders, A-list celebrities and models attended the event including Jaden Smith, Zendaya, Alessandra Ambrosio, Grace Coddington and Chiara Ferragni.
Nicolas Ghesquière, the artistic director of womenswear at Louis Vuitton, is a lover of architecture so the location was an important way for him to showcase his latest collection. The UFO-like structure along with a techno soundtrack ideally reflected such a modern, unique array of garments.
Minimalist makeup and simple hairstyles allowed all eyes to be on the edgy collection while racecar brights, neoprene sneakers, and glossy materials evoked a spirit of sport and athleticism.
This runway event marks an exciting year ahead for Rio with the Olympics set to begin in August.
Here, an overview of Ghesquière’s latest work: