Pioneers in the sneaker industry, Converse are upping their game yet again by introducing three new styles to their already cultivated CX series.
There’s no doubt that you’ve already seen the original Run Star Hike with its chunky sole strutting down busy streets nationwide. Or, the classic Weapon which is a vintage silhouette from the 80’s that’s still boasted by NBA players across the globe. These two styles have already made their mark in the sneaker industry, but with the introduction of new technology and innovation, the stats are only set to rise. With the help of Samuel Ross, founder of A--COLD-WALL*, both styles are getting a revamp with the Run Star Motion being the first to take shelves this Thursday. Peep that even chunkier sole!
As Converse continues to break convention and explore the new lines of its design language, it also introduces the Aeon Active CX, a totally new silhouette that propels the brand forward. There’s no question that this silhouette will join its counterparts as the “must-have” sneaker of the season.
With the new design rejuvenation also comes a new innovation that is igniting the next era of comfort, design and innovation for Converse. The CX Toolkit includes CX stretch canvas that adapts to the wearer’s foot, CX foam which is lightweight and boosts impact absorption and a new outsole design made from CX foam, providing flexibility and durability. This CX toolkit is implemented in the latest release of our most loved styles, bringing users an elevated version of our famed favourites
As Converse continues to break convention and explore the new lines of its design language, it introduces the Aeon Active CX, a totally new silhouette that propels the brand forward. There’s no question that this silhouette will join its counterparts as the “must-have” sneaker of the season.
A limited run of Run Star Motion’s will be available from 10 am Thursday to purchase at www.converse.com.au get in quick before they’re all gone! The Run Star Motion and Chuck Taylor All Star CX launch globally next month, with the Weapon and the Aeon hitting shelves a little later in the year.