Introducing the new Ted Baker & Specsavers Collab

Fashion Thu Aug 18 2022 by Megan Watts

Beloved for their exclusive high-end collaborations that bely their accessible price point, each season we can count on Specsavers to join forces with a leading designer in pursuit of the world’s most fashionable frames. For spring 2022, it’s heritage British lifestyle brand, Ted Baker, whose glasses we’re going gaga over.

An exceptional range that sees the personality and quirk of Ted Baker come through in signature floral and graphic prints, unique accents and bold colours to suit every personality, it’s a collection that also offers restraint and subtlety, allowing the wearer to be as timeless or as whimsical as they wish.

Comprising optical and sun frames for men and women, this long-awaited eyewear collection puts style firmly in focus while promising to surprise and delight with its playful attention to detail – including tiny gold bow motifs, etched metal temples and tort temple tips to name a few.

Unique prints and bold colours adorn standout frames, while black with gold trim can be found on timeless classics, guaranteed to hold their own season after season. Hidden trims concealing messages add a subtle whimsical tone to the collection, reminding us that Ted Baker eyewear is as inventive and original as the wearer.

“Ted Baker doesn’t take itself too seriously, and it’s this unique approach to life that sets us apart from others,” says the brand’s global creative director, Anthony Cuthbertson. “We celebrate the unexpected in the everyday, have an unwavering eye for the finer details and seek to create joy in everything we do.”