It's a name synonymous with crystal - Swarovski.
The luxury jewellery label unveiled their newest Fall/Winter 2017 collection, 'Urban Fantasy', to a host of VIP media and celebrities last week, at an exclusive breakfast at Sydney's La Porte Deux.
Inspired by geometric architecture, bright cityscapes and vibrant lights, the collection's influences were weaved throughout the launch event via neon light installations, and a communal neon crystal lit table.
The menu was nothing short of outstanding, with L'Americano by Nel curating a selection of dishes to surprise and delight guests' senses.
Nathalie Colin, Swarovski's Creative Director, says of the new collection: 'I love life in the city! The urban surrounding breathe and vibrate 24/7, and bring to life a creative energy that I then translate into our jewellery designs.'
The Austrian brand also used the occasion to reveal their newest global PR influencer - Australian model and actress, Ruby Rose. Ruby joins the likes of Jourdan Dunn and Fei Fei Sun in the crystal-adorned international squad.
Check out all the highlights from the star-studded affair, here.