Homemade Camaro Ad Wins Chevrolet Super Bowl Slot
Zach Borst, a 26-year-old filmmaker from Long Island, N.Y., wrote, produced and assembled a one-minute ad about a graduate getting a Chevrolet Camaro as a gift for a Chevrolet ad competition. "Happy Grad" beat out 198 other video submissions and 400 scripts in the contest and aired yesterday at the Super Bowl to an audience of 110 million people. The slot is worth about $3.5 million for 30 seconds of air time!