Hailey Baldwin as the new face of Guess Jeans

Hailey Baldwin is making her mark on the modelling industry as the new face of fashion powerhouse Guess Jeans. Succeeded by big names including Gigi Hadid, Kendall Jenner and Cara Delevigne, Baldwin is proving to be one to watch.

Although this is not the teen's first big job, with ads for Tommy Hilfiger Jeans, Ralph Lauren Denim and Supply to her name, this is one of Baldwin's most significant campaigns to date.

The campaign sees denim, leather and lace come together as one in a feminine and stunning shoot. The aesthetic is in-line with Guess' classic all-American feel, with Hailey starring as the dreamy girl-next-door.

This modelling milestone for Hailey features her looking effortlessly flawless. In one image, she wears classic Guess jeans with a risqué high-cut lace crop top. In some of the other images, she wears a plunging denim jumpsuit, a barely-zipped leather biker and an embellished denim jacket. 

Check out her babe'n photos below!

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